San Diego born and raised, Maxwell Hoffman is a budding world historian…

More than two dozen people gathered at the V Collective on Monday July 13th—completely crowding the hair studio—looking forward to honing their own hairstyling techniques from the lessons of a master stylist. Folks of all degrees of experience, ranging from local cosmetology schools to professionals who have over a decade of time spent wielding scissors, hoping to refine their trade had a chance at a once-in-a-lifetime opportunity to learn from the celebrity and editorial stylist Jerrod Roberts. David and Tina Valencia, always pioneering for ways to set the V Collective apart from other studios, invited Jerrod to come down from...

Read More